International communications magazine launched

The first official Strategic Magazine, an international communications magazine, was launched today. The free digital magazine can be viewed at

Communications industry leaders from different parts of the world were interviewed for Strategic Magazine. They include Gerard F. Corbett, founder, chair and CEO at Redphlag in California and past chairman and CEO of the Public Relations Society of America (PRSA); Dr Martina Byrne, chief executive officer of the Public Relations Institute of Ireland (PRII) and the Public Relations Consultants Association (PRCA) in Ireland; Padraig McKeon, president of the Public Relations Institute of Ireland (PRII), consultant communications director and lecturer at Dublin City University (DCU) in Ireland; Francis Ingham, director general of the Public Relations and Communications Association (PRCA) in the UK; Leigh McClusky, national president of the Public Relations Institute of Australia (PRIA); and Hayley Clements, general manager of the Public Relations and Communications Association (PRCA) in the Middle East and North Africa (MENA).

Speaking about Strategic Magazine, Orla Clancy, founder and editor-in-chief, said: “At the end of April 2020, we introduced a pilot magazine to measure interest in an international communications magazine. I am proud that, in a short time, our readers are global. What has emerged over the past few months is the power of communication in all aspects of our lives and the value of storytelling and brand consistency in business.”

“The pandemic has elevated the status of communications. On a global scale, particularly during the height of the crisis, Covid-19 responses – from leaders of countries to company CEOs to local groups and communities – were underpinned by the quality of communication. As countries went into lockdown and businesses closed to keep their people safe, everyone, everywhere, without exception, relied on communications to know what to do next. Nations the world over depended on, not only what was being said, but how and when it was said,” continued Ms Clancy.

Strategic is an international communications magazine for professionals and businesses. The purpose of the magazine is to facilitate a wider conversation for the industry and its stakeholders. It will appeal to everyone who has an interest in the communications industry. Strategic Magazine is published quarterly online at

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